Publish an ads.txt file with a placeholder line rather than leaving the file empty
Today I learned that web publishers not authorizing any advertising systems on their sites should publish ads.txt files that include a one-line placeholder record rather than leaving the file empty. The IAB Technology Laboratory (Tech Lab) ads.txt Specification, currently the final ads.txt Specification Version 1.1 (August 2022) specifies on page 8 (PDF): 3.2.1 Files without … Read more